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Through lab-based testing, hands-on use, videos and user opinions, CNET Reviews™ provides trusted and unbiased reviews that showcase products' quality, features and value. The best receive CNET Editors' Choice Awards, an industry symbol of quality and excellence.
| Review categories include |
- Hottest gadgets such as MP3 players, mobile phones, HDTV, digital cameras and home audio
- Latest in automotive technology like GPS and Bluetooth
- Ultimate player's source for game, gear and hardware reviews
- The technology that brings it all together like desktop computers, software, networking devices and security products
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| Advertiser Benefits |
- Engaging the influential tech enthusiast early in the purchase consideration cycle
- Reaching an active community receptive to information as part of their purchase decision process—over half of CNET users watched videos in the last month3
- Reaching an audience of early adopters that pride themselves on being the first to know and share information with others—about 70% tell others about their smart purchases and feel it's important to have their own style2
- Being a part of an immersive environment to develop a meaningful dialogue with consumers on their terms, through online, video, podcasts and integrated sponsorships
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| Audience Profile |
- Unique Visitors Per Month 1: 18.5 million
- Page Views Per Month 1: 209 million
- Time Spent on CNET Per Month1: 7:39 minutes
- Average Age 2: 39 years old
- Male/Female 2: 79%/21%
- Average Income 3: $84,356
- College Educated 3: 85%
- Home/Work/School 3: 95% broadband
- Average Next 12 Months HW/CE 2: $2,206 plan to spend
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Whether launching a product, generating awareness or driving sales, we have the programs to fit your needs. Contact your CNET Networks sales representative today.
1Nielsen NetRatings, Home & Work Panel, December, 2007
2CNET Audience Profile Study, July 2007
3@Plan Fall 2007, U.S. Pop 18+
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CNET Editors' Choice Award
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